Project Overview
The Challenge
Pronokal, an international company specialized in medical treatments for weight loss and nutritional control with clinics across Europe, required comprehensive technical and graphic adaptation of all visual communication materials for implementation across various European markets. This demanded precise coordination while maintaining the highest medical and regulatory standards.
Each market presented unique challenges including medical terminology translation, regulatory compliance for healthcare communications, cultural adaptation requirements, and technical specifications for medical materials that needed to be addressed while preserving Pronokal’s trusted medical brand identity.
Project Highlights
Precision-focused collaboration for high technical demands in medical communication
Technical Adaptation Process
Versioning and Graphic Material Adjustment: Precise adaptation of visual communication materials in multiple languages while maintaining medical accuracy and brand consistency across all European markets.
Local Team Coordination: Seamless collaboration with local marketing and design teams to ensure cultural appropriateness and regulatory compliance in each target country.
Technical Preparation for Medical Materials: Specialized preparation for printing medical documentation, promotional supports, and clinical materials with strict quality control protocols.
Visual Consistency & Regulatory Compliance: Ensuring brand visual consistency while meeting stringent healthcare regulatory requirements and medical communication standards in each country.

Project Methodology
Phase 1: Medical market research and regulatory analysis
Phase 2: Multilingual content adaptation and medical translation
Phase 3: Graphic material versioning and local team coordination
Phase 4: Technical preparation and compliance verification


